Appoints hi-tech business development expert to grow the UK business and serve customer needs
Paessler is strengthening its position as a leading global provider of network monitoring solutions, with an expansion into the UK. The company has appointed Gerald Moser as Vice President of Business Development, UK to grow the business and serve customer needs in the region.
Paessler’s commitment to the UK is part of the company’s plans for worldwide expansion. Despite the challenging economic times, Paessler has experienced exceptional growth in the last 12 months with revenue increasing by 48%. The company has also increased its staff globally by 25% to meet a rising demand for its award-winning network monitoring solutions.
Moser joins Paessler with more than 12 years’ experience in business development and marketing communications for international technology and hi-tech businesses such as Fraunhofer and Dolby. Gerald has a track record in introducing and driving take-up of innovative technologies in new markets and has played a vital role in the launch of ground-breaking technologies, including the pioneering MP3 audio format.
In his new role, Moser is tasked with shaping and expanding Paessler’s presence in the UK - one of Europe’s most influential information technology markets. This will see him identifying new market opportunities, establishing strategic reseller and channel partnerships and encouraging adoption of Paessler’s flagship product, PRTG - widely regarded as the leading Network Monitor for functionality, flexibility, innovation and cost-effectiveness.
Moser says, “I admire Paessler’s strong commitment to customer excellence and its unfailing determination to deliver truly outstanding performance in all its products. I am also impressed by the extremely high level of technical expertise across the company. I’m really looking forward to bringing this knowledge, proven technology and customer first approach to the UK.”
Dirk Paessler, CEO, Paessler AG adds, “I am delighted to welcome Gerald to such an important and strategic role. His experience of managing highly technical products and passion for growing brands in new markets will undoubtedly help our worldwide expansion. During the last 12 months, our business has grown considerably despite a challenging economic climate. And we expect this expansion to continue, driven by a rising demand among companies of all sizes for affordable, easy to use and efficient network monitoring tools that assure business performance.”
Prior to joining Paessler, Moser held a number of business development and communications roles with market leading companies including Dolby, Coding Technologies and the Fraunhofer Institute for Integrated Circuits IIS, which pioneered the MP3. For the success of this work, Moser’s team won the Future Prize for Technology and Innovation from the President of Germany. Moser has also co-authored a number of White Papers on introducing new technologies into the diverse markets.
A German national, Moser holds a Masters degree in Communications, psychology and education from the University of Mainz.
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About Paessler AG
Paessler AG leads the industry in providing the most powerful, affordable and easy-to-use network monitoring and testing solutions. The company’s suite of just-right software products deliver peace of mind, confidence and convenience for businesses of all sizes – from Small Office/Home Office (SOHO) to large enterprises, including more than 70% of the Fortune 100 companies. Based in Nuremberg, Bavaria/Germany, Paessler’s global reach includes more than 50,000 licenses sold and more than 150,000 active installations, including its robust freeware products, through its worldwide locations in Canada, Great Britain, Japan, the U.S. and others. Founded in 1997, Paessler AG remains a privately held company and is recognized as both a Cisco Technology Developer Partner and a VMware Technology Alliance Partner. For more information, visit www.paessler.com